Insights on Behavior,
Health & Lasting Change

Why You Keep Starting Over With Your Health

The real reason your motivation runs out — and what to do about it

You have started over more times than you can count. Every Monday, every January, every time something clicks and you feel that surge of motivation. And then life happens. You miss a workout, eat something off-plan, have a stressful week — and suddenly you are back at zero. This is not a willpower problem. It is a system problem.